Zach Strauss

Booking a keynote for a sales leadership meeting or manager summit? Use these criteria, a format table, and the questions to ask before you choose a speaker.

Thinking about an AI keynote for your sales kickoff? Learn when it fits, what it should and shouldn't cover, and how to pair it with your AI tool rollout.

Planning the first sales kickoff after a merger? Here's why it's a trust event, what the keynote must address, and how to choose the right speaker for it.

Planning a revenue kickoff with sales, marketing, and CS in one room? Here's how to choose a keynote speaker every function will act on, plus questions to ask.

Should your CEO keynote the sales kickoff, or should you book an outside speaker? Compare what each delivers, when to use both, and how to slot them in.

The right length for your event depends on what the keynote has to accomplish, where it sits in the agenda, and how much energy your audience will have when the…

Storytelling turns out to be the answer more often than they expect, because the problem underneath is usually that buyers aren't remembering or repeating what reps say. These seven signs…

The right trust keynote speaker gives your audience a clear definition, real science, and behavior they can change on Monday. The wrong one gives them a feel-good hour and a…

When a revenue team adopts a new sales methodology, the sales kickoff is usually where it goes public. The training is built. The playbooks are written. The CRM fields are…

The right speaker doesn't paper over a down year with energy. They explain why it happened at a level the whole team can accept, then give people a clear reason…